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Wednesday, 28 August 2013

Weekend-to-do List: ABSOLUT CANVAS, Years of Geniune Creativity at The National Museum of Singapore


As the night falls, the annual Singapore Night Festival unravels its many wonders for all the audience to enjoy.
One of the major limelight to look forward to is the ABSOLUT CANVAS exhibition, a novel exhibition that showcases the world about the ABSOLUT VODKA. 



Creativity reigns in many forms for this exhibition especially so with the CANVAS SYMPHONY room where the sound of music are expressed in many ways more than one with the clever use of the ABSOLUT bottles.


Let your creativity flows as you try to create up to 256 different background music in the 4 music pods, giving a whole new level to musical symphony.


ABSOLUT CANVAS also brings you around the world with their 6 different themed showcases, namely the City Edition which was first launched in 2007 drawing inspiration from various cities in the aid for New Orleans to recover from Hurricane Katrina.


One of the showcased themes includes the Limited Edition bottles specially designed by artists such as Keith Haring and Romero Britto, are only released exclusively in a single market each.


The Traveler's Edition showcases bottles which can ONLY be found exclusively in selected international airports.

  
Another themed showcases to look out for is the Display Edition where 28 ABSOLUT bottles standing tall at 52cm in sizes and at a massive volume of 7Litres are created just for point-of-sales display.


Among all the themed collection, my favorite was the feature on the Rare Bottles which each of them have a limited production of less than 1,000 in quantity and are specially designed by various artists such as the famous British Fashion Designer Gareth Pugh.


The above "Terminator"edition bottle designed by South Korean fashion designer Hang Sang Hyuk is a true rare gem with 3 pieces in quantity worldwide.


Another highlight of the exhibition is to visit the ABSOLUT VODKA Pop-up bar at the backyard and indulge in bespoke cocktails concoctions namely Rhapsody in Blue.



Do you know?
ABSOLUT VODKA is the world's 4th largest premium spirits brand with every bottle manufactured in Ahus, the southern part of Sweden.


ABSOLUT CANVAS exhibition will run from 23rd August 2013 to 2 September at The National Museum of Singapore where admission is free.
Do check out ABSOLUT's fan page for more info at  https://www.facebook.com/ABSOLUTSingapore!

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